क्या आपका ट्विटर विज्ञापन रेवेन्यू रुकने की कगार पर है?
यदि आप उन ट्विटर सामग्री निर्माताओं में से एक हैं जिनका विज्ञापन राजस्व रोक दिया गया है या रुकने के कगार पर है, तो आपको ट्विटर का उपयोग करते समय…
Movie Review- Phir Aaayi Hasseen Dilruba
Haseen Dillruba returns three years after Vinil Mathew's romantic thriller provided some solace amongst the COVID-19 pandemic by capitalising on the charm and benevolence of Rani Kashyap. It seems like…
Salman Khan- Some facts You Don’t Know
He is the box office tycoon, the Bhaijaan of Bollywood, and a man with a pure heart. In the Hindi film industry, Salman Khan is the one guy who everyone…
Kota Factory Season 3 Review
Bravo to him for raising the concern about teachers going to therapy because they are under pressure to help a pupil find a path to a better future. For example, there’s a scene where Jeetu Bhaiya’s room’s ceiling begins to widen, and it’s masterfully portrayed as a metaphor for the emotional and mental agony he’s going through.
The PSU Stock Bank Analysis- State Bank of India(SBI)
In this post we will discuss about State Bank of India Stock the Price Returns, The ratios , key metrics etc.
Israeli raid on Rafah tent camp results in 45 deaths and sparks protests around the world
In the Gazan city of Rafah, an Israeli bombardment set sparked a fire that killed forty-five people in a tent camp, according to officials on Monday. This led to an international outcry, with world leaders calling for the enforcement of a World Court decision to stop Israel’s attack.
The PSU Bank Stock Analysis-Canara Bank
In this post we will discuss the stock analysis of one of the largest PSU Banks of India , Canara bank About Canara Bank Canara Bank, incorporated in the year…
Netflix is set to introduce its own advertising technology.
Similar to a market research analyst, Netflix utilized its upfront presentation to address any concerns regarding its effectiveness as an advertising platform.
Advertisers have expressed frustration with the slow-growing scale of Netflix since it introduced ads at the end of 2022. Last year, advertisers expressed their concerns about the limitations of targeting and measurement.
What Is Preferred Deal?
A preferred deal is a type of advertising agreement where a publisher grants exclusive access to a certain advertiser to purchase ad inventory at a fixed price before it becomes available to other buyers in the open market.
Review of “Dil Dosti Dilemma”: A sentimental comedy about youthful love and enduring bonds
The main activities in Asmara’s (Anushka Sen) tone-deaf teenage life include shopping and hanging out with her best friends, Tania and Naina, who live in a posh Bengaluru. The “Awesome Threesome” are privileged, conceited, and have constrained perspectives.
Review of “The Broken News” Season 2: An insightful examination of the journalism industry
Vinay Waikul's series, propelled by riveting drama and powerful acting, reveals the moral issues that permeate the media. The second season of The Broken News, which is currently available on…
PUMA FAST-RB Nitro Elite running shoe: Features explored
PUMA FAST-RB Nitro Elite running shoe has taken a bold step into the future of performance footwear, re-defining traditional design norms. These sneakers defy traditional norms, presenting a distinct shape…
The top 7 Skechers casual sneakers for this summer
Investing in casual footwear from top sports shoe maker Skechers is a great option for summertime activities. Whether a person chooses to stroll or engage in more intense sports, this well-known brand offers footwear to fit every choice.
When does Taylor Pendrith start the 2024 CJ Cup Byron Nelson on Sunday?
Leading the 54-hole leader Taylor Pendrith is paired with Ben Kohles and Jake Knapp for the CJ Cup Byron Nelson final round in 2024. From the opening hole, the three will be the final group to tee off. Their final round is scheduled to start at 11:00 am ET on Sunday, May 5.
The Main Updates To Google Search Are Crushing Sites And Changing The Web
Unfortunately, Google Search is now undergoing extensive changes that have already changed how visitors are directed throughout the internet. For the past 20 years, Google Search has been the main source of traffic and money on the web.
Taylor Pendrith, the 2024 CJ Cup Byron Nelson leader, says, “I’ve got to stay aggressive” in his pursuit of his first Professional Tour victory.
On Saturday, May 4, Taylor Pendrith shot 63 to take the lead in The CJ Cup Byron Nelson 2024. The Canadian golfer is focused on taking home his first PGA Tour victory. He has been playing well, and he will lead Jake Knapp by one stroke going into the last round of the competition.
“We extend a warm welcome to LIV Golfers to secure a spot at the 2024 US Open,” said the CEO of the USGA.
The qualification round for the US Open has already begun. The tournament is rapidly approaching. A number of golfers from LIV Golf have registered for the local qualifiers in an attempt to secure a spot in the June Pinehurst tournament.
Day 1 of the National Poker Series India 2024 had over 11,000 entries, off to a great start.
On Sunday, March 3, 2024, the fourth edition of National Poker Series India, the most desired and awaited poker series in the nation, kicked off with over 11,800 entrants on…
What are the odds in poker and how are they determined?
Poker matches that are consistently won require a lot of work. It takes a lot of experience to play the long game since you have to be able to accurately evaluate the odds in the game as well as resist getting tilted when things become tough.
Breaking all previous records, the National Poker Series India 2024 attracted about 2.3 lac entrants for a prize fund of over INR 62.5 crore.
Breaking all previous records, the National Poker Series India 2024 attracted about 2.3 lac entrants for a prize fund of over INR 62.5 crore.
Max Verstappen calls Red Bull RB20’s performance at the Miami Grand Prix “a disaster.”
Max Verstappen calls Red Bull RB20’s performance at the Miami Grand Prix “a disaster.”
Charles Leclerc says of the Miami podium, “We are satisfied,” as he completes P3.
Charles Leclerc says of the Miami podium, “We are satisfied,” as he completes P3.
At the Miami Grand Prix, Lando Norris defeats Max Verstappen to win his first-ever Formula One race with McLaren. “This one is for my grandma.”
At the F1 Miami Grand Prix, Lando Norris became the 21st driver from the United Kingdom to win a Formula One race. The great driver for McLaren put a stop to Max Verstappen’s run of six straight race victories in the US to take the top spot on the podium.
Following his WWE Title victory at WrestleMania XL, Cody Rhodes shares what Dustin Rhodes told him.
In response to what his brother Dustin Rhodes informed him during his victory at WrestleMania XL last month, Cody Rhodes has made comments. By putting a stop to Roman Reigns'…
“I expected championships,” Nikola Jokic said after the Aaron Gordon deal sparked his MVP season, Denver’s 2023 championship drive, and other events.
“I expected championships,” Nikola Jokic said after the Aaron Gordon deal sparked his MVP season, Denver’s 2023 championship drive, and other events.
Following Christian Wood’s acquisition of full custody of his 10-month-old kid, Yasmine Lopez shares a mysterious Instagram story.
Following Christian Wood’s acquisition of full custody of his 10-month-old kid, Yasmine Lopez shares a mysterious Instagram story.
“Keep the family away”: In his fourth diss single for Drake, Kendrick Lamar mentions LeBron James and Steph Curry by name.
It's not unusual for renowned rapper Kendrick Lamar to mention basketball legends in his songs. The nation is inundated with a variety of tracks and inventive callouts as a result…
The CVL KRA KYC Validation issue leaves many investors in tizzy. Current Situation and Validating KYC with Aadhar
The CVL KRA KYC Validation issue leaves many investors in tizzy. Current Situation and Validating KYC with Aadhar
How Google Uses Cookies?
Cookies are small pieces of text sent to your browser by a website you visit. They help that website remember information about your visit, which can both make it easier to visit the site again and make the site more useful to you. Similar technologies, including unique identifiers used to identify an app or device, pixel tags, and local storage, can perform the same function
Google Ad Manager-Important Terminologies to know and Use.(Part-3)
In this post we discuss important terminologies related to Google Ad Manager such as First Party Cookie, Header Bidding, Open Bidding etc.
Macro, Cache Busters and Click Macro what is it?
Macros are special strings in creative code. Ad Manager later replaces this string with another value or code based on a creative’s settings. Macros are useful because you don’t have to directly update creative code if you need to make changes—you can update the macro reference.
European Union restricts sale of 527 Indian food products
Following Singapore and Hong Kong, the European Union has also expressed its concerns regarding the presence of cancer-causing chemicals in over 527 Indian food products. In the past week, there have been concerns raised by multiple countries regarding food exports from India.
Google Ad Manager-Important Terminologies to know and Use.(Part-2)
In this post we discuss important Google Ad Manager Terminologies like Backfill, Bumper Ads, Dynamic Allocation, DMA etc.
Google Ad Manager-Important Terminologies to know and Use.(Part-1)
In this post we will discuss the day to day terminologies used in regular operations in Google Ad Manager .It will help you in understanding the context of Google Ad Manager Operations and management in a better way.
No Matter The Temporal Framework, Third-Party Cookies Will Cease To Exist.
Google Privacy Sandbox once more postponed the arbitrary deadline for deprecating the third-party cookie on Tuesday, thereby averting the imminent Q4 deadline for the industry.
Yet, could it have been that tantalizing of an announcement?
Extensive industry scrutiny and numerous concerns have been expressed regarding the proposed solutions in the Privacy Sandbox. A comprehensive examination of the Sandbox’s deficiencies was undertaken by the IAB Tech Lab.
The cookie less world will not become a reality in 2024 as per reports from Google.
Google declared on Tuesday that it will extend its self-imposed deadline to remove cookies from Chrome for a third time, despite having previously assured that it would not do so. This follows two delays in the previous deadline.
According to the IAB, social video will surpass CTV this year.
Digital video advertising expenditures, including social video, CTV, and online video, are expected to reach $63 billion in 2024, according to the IAB, a 16% increase from the previous year.
Although Google’s Ad Network Business Suffers, Google Search business brings the bacon home.
Although Google’s Ad Network Business Suffers, Google Search business brings the bacon home.
Why Privacy Sandbox Examiners Feel Comforted Google postponed the death of the cookie
Google has once again extended the lifespan of third-party cookies. And the digital ad industry is unsurprised. Given the ongoing challenges and divergent feedback, it was not surprising that companies…
2023-24 NBA Award Winners: MVP, DPOY, ROY and more – Final Predictions
With the playoffs in full swing, the NBA is set to reveal the winners of the highly anticipated seasonal awards. On Tuesday night, the deserving recipient of the Most Improved…
Kendrick Perkins hilariously responds to Charles Barkley’s mocking on national broadcast by telling him he’s not ready.
Kendrick Perkins hilariously responds to Charles Barkley’s mocking on national broadcast by telling him he’s not ready.
Biden has signed a foreign aid bill that includes vital military assistance for Ukraine.
On Wednesday, President Joe Biden signed into law an aid package that will provide vital military assistance to Ukraine. This marks the culmination of months of negotiations and debate. With…
“What is the purpose of having a replay center?”: LeBron James expresses frustration as referees reverse foul on D’Angelo Russell
LeBron James expressed his strong opinions on the officiating during the Lakers' 101-99 loss against the Nuggets in Game 2. James mentioned a controversial call that went in D'Angelo Russell's…
Key Justifications for Video Advertising’s Role in the Future of Marketing & Available Ad Types
Video ads now play a crucial role in captivating potential customers, going beyond just being a part of your digital advertising strategy.
Using Programmatic Video Ads: A Guide
In this post we discuss about the Programmatic Video Advertisements under Ad Tech. the various Video Ad Formats, the Publishing Channels etc.
DV 360 Reporting Dimension (Part-2)
In this post we discuss reporting dimensions such as Eligible Cookies on First-Party Audience List, First-party Audience List, Impression Counting Method .
The Components of Payment Gateway
In the dynamic realm of technology, payment gateways have become essential tools for businesses, enabling secure and smooth transactions. It’s a global phenomenon, with the Global Payment Gateway Market Size projected to reach 162.68 billion by 2031.
Movie Review- Maidaan
Maidaan celebrates the accomplishments of football coach Syed Abdul Rahim and his tireless work from 1950 until his passing in 1963, a period widely acknowledged as the golden age of our sport.
Supporters applaud superstar for performance as Cristiano Ronaldo-less Al-Nassr defeats AlFeiha, saying, “Who needs Ronaldo?” and “Stepping up for the team.”
Supporters applaud superstar for performance as Cristiano Ronaldo-less Al-Nassr defeats AlFeiha, saying, “Who needs Ronaldo?” and “Stepping up for the team.”
RB Leipzig vs. Heidenheim Forecast | April 20, 2024
Round 30 of the German Bundesliga gets underway on Saturday at the Voith-Arena with a match between Heidenheim and RB Leipzig.
With three wins on the road since the beginning of March, Marco Rose’s team is riding high going into the weekend. They will be trying to solidify their position in the top four.
Chelsea vs. Manchester City Prediction | April 20, 2024
Manchester City will play Chelsea in an FA Cup semi-final at Wembley on Saturday in an attempt to bounce back from their Champions League setback. The match between Manchester City…
Cristiano Ronaldo said, “I told him to shut up, he has no authority,” in response to his opponent’s annoyance.
When an opponent irritated Cristiano Ronaldo during the World Cup, he had some strong words to say. Ronaldo is an often animated presence on the field for whichever team he plays for.
UP Class 12th Board Exam Results Declared
The link of exam results is given below: https://upmsp.edu.in/ResultIntermediate.aspx
UP Class 10th Board Results Declared
Uttar Pradesh Madhyamic Shiksha Parishad (UPMSP) UP Board has declared Class 10th School Results. To know the results please click on the below link https://upmsp.edu.in/ResultHighSchool.aspx
Dimension Reporting in DV 360 (Part-1)
The list of dimensions that can be found in different Display & Video 360 reports is as follows. 1. Ad Position (Under General Category) Tells you where on a screen…
DV 360 Reporting Parameters- Metrics in Reports (Part-3)
Lets Discuss next 20 important reporting metrics in Reports under DV 360 For Part-1 Click on this Link. For Part 2 Click on this Link. 1. Win Rate(In Win Loss…
A 32-year-old WWE star is critically hurt and will need surgery.
A 32-year-old WWE Superstar revealed lately that he had surgery to fix an injury to his left arm, but that there is no set timeline for his rehabilitation.
Cruz Del Toro last competed in a battle royal during the Andre the Giant Memorial on SmackDown on April 5. He made an appearance in a backstage interview with Ridge Holland on the April 9 edition of NXT alongside Joaquin Wilde.
GIFT NIFTY 370 Points down amid news of Israel Bombing Irans Site Near Nuclear facility Spot
The GIFT NIFTY is nearly 370 points down due to news of Israel Bombing Irans Site Near Nuclear facility Spot. It directly means a minimum 200 Points Gap Down Opening of NIFTY and 400 Points GAP down for Bank Nifty.
WWE bans the 36-year-old star’s name, according to reports
According to recent rumors, it appears that the name of a well-known WWE star has been prohibited from being used in any capacity on the company’s programming. The aforementioned artist is Drew Gulak, who is presently the subject of an inquiry by the promotion following Ronda Rousey’s accusations of inappropriate behavior.
John Cena, the former WWE champion, is urged to cover up his bald spot by making two significant alterations to his appearance.
John Cena, the former WWE champion, is urged to cover up his bald spot by making two significant alterations to his appearance.
Wamiqa Gabbi Photos
Wamiqa Gabbi (born 29 September 1993) is an Indian actress who appears in Punjabi and Hindi films. She made her screen debut in the Hindi film Jab We Met (2007) with a small role. But her major success came with Tu Mera 22 Main Tera 22 (2013) alongside Yo Yo Honey Singh and Amrinder Gill. Then she went onto star in many Punjabi films like Ishq Brandy (2014), Nikka Zaildar 2 (2017), Parahuna (2018), Dil Diyan Gallan (2019) and Nikka Zaildar 3 (2019).
Former WWE champion Chelsea Green fined for their actions on RAW
A former WWE champion has been penalized by RAW General Manager Adam Pearce for their actions on the most recent red brand. Chelsea Green is the superstar in question. The…
IPL 2024 Bowling, Batting, Sixes, Fours, Statistics till Date.
The Players with most runs till date The Players with most wickets till date Highest Scorers Till Date Best Bowling Figures Best batting Average Best Bowling Average Most Hundreds Most…
IPL 2024 Points Table: Most recent standings and rankings following the GT vs. DC match
With their victory tonight, DC rocketed up to sixth place, knocking the Gujarat Titans out of the position and forcing the other clubs to drop one spot. Updates to the…
Jalen Brunson is among the five players left off of Team USA Basketball’s Olympic roster for Paris.
LeBron James, Andrew Bogut, Kevin Durant, Devin Booker, Anthony Davis, Anthony Edwards, Joel Embiid, Jayson Tatum, Jrue Holiday, Tyrese Haliburton, and Bam Adebayo make up the 11-man roster.
In response to boyfriend Connor McCaffery’s admiration for her WNBA draft dress, Caitlin Clark posts a cute message.
Caitlin Clark, the anticipated number one choice in this year’s WNBA draft, made waves on Monday when he arrived in Brooklyn wearing an exquisite Prada ensemble. Clark wore a silver-topped blazer and a white-colored skirt. Numerous people, including her boyfriend, former Iowa men’s basketball player Connor McCaffery, were amazed by what she was wearing when she arrived.
How to Troubleshoot Floodlight Tags and Use Implementation Alarms
Verify that the floodlight is operational. Go to your Advertiser > Activities > Floodlight. Make sure the status of your activity is active and look at the columns labeled "Impressions…
Essential Guidelines for DV360 Ad Campaigns
With the growing importance of privacy protection to consumers, businesses are seeking strategies to effectively engage new and existing customers without compromising their privacy. Google’s Display & Video 360 (DV360) demand side platform (DSP) has proven to be a versatile solution for advertisers, enabling them to effectively navigate the privacy-focused ecosystem through programmatic ad buying.
Floodlight Tag: What Is It? A Guide To The Media Campaign Analysis Tool Step By Step
Floodlight plays a crucial role in the Google Marketing Platform, serving as a powerful system for tracking conversions. By strategically placing tags in the form of iframes or image tags on advertiser’s site conversion pages, Floodlight effectively tracks user activity and sends important conversion data to Search Ads 360 and Campaign Manager 360.
Following Cristiano Ronaldo’s red card dispute in the match against Al Hilal, Al-Nassr made a special demand of the Saudi Federation – Reports
In light of Cristiano Ronaldo’s contentious red card in their recent 2-1 loss to Al-Hilal, Al-Nassr has decided to request international referees for their next King’s Cup semi-final match against Al-Khaleej.
Although the Saudi Pro League has been successful in luring elite European players in recent years, a significant obstacle they have encountered is the caliber of officiating this season. Al-Nassr, the team of Cristiano Ronaldo, has also received some dubious calls.
Otavio, Cristiano Ronaldo’s Al-Nassr teammate, speaks out in response to supporters who criticize him about liking Al-Hilal player Malcom’s post following the team’s semifinal victory.
Otavio, the Al-Nassr and Portugal teammate of Cristiano Ronaldo, has addressed a contentious social media post he made last week. The midfield player liked a post on Instagram from Malcolm, a star for Al-Hilal, following Al-Nassr’s 2-1 loss against Al-Hilal in the Saudi Super Cup semifinal on April 8.
DV 360 Reporting Parameters- Metrics in Reports (Part-2)
DV 360 Reporting Parameters-Reporting in Metrics .In this post we discuss next 20 reporting metrics in DV 360.
List of all possible tiebreakers for the NBA 2024 Playoffs this season
The 2023–24 NBA season has progressed more slowly than many had anticipated, despite expectations that it would be thrilling. There will be ten Eastern Conference clubs and ten Western Conference teams that advance past the regular season.
Watch as Ja Morant shoves LeBron James as the superstar from the Lakers gets up in his face after a powerful windmill slam.
LeBron James’ decisive steal and breakaway windmill slam to end the game against the outmatched Memphis Grizzlies on Friday was followed by taunting from LA Lakers standout Ja Morant. The latter was one of the 13 players that did not start for the Grizzlies in the game.
Google Data Analytics Professional Certificate and why you should have this certification?
What you'll find out Get a deep understanding of the tasks and methods that a junior or associate data analyst does on the job every day. Learn how to clean…
IRAN ISRAEL WAR Latest Updates
The US and Israel both kept an eye on the missile and drone strikes that started Saturday night and went on until early Sunday morning. Officials said that the number of launches seemed to go down in the early hours of Sunday.
Before the attack, US forces were stationed all over the area to help Israel defend itself, and the US planned to block as many of the missiles as it could. As part of a coordinated defensive effort, US troops stopped a number of drones that were headed for Israel. Washington is still on high alert in case there is more activity.
Free Google Courses
Digital Marketing domain is a very diverse domain and even if you have done MBA in Marketing or PG (Post Graduate) Diploma in Marketing, a good and diversified certification form…
DV 360 Reporting Parameters -Metrics in Reports (Part-1)
In this post of DV 360 we discuss 20 important metrics such as % Clicks Leading to Conversions,% Composition Reach,% etc.
Understanding first-party data and its marketing benefits
In this article we will explore different types of data including First Party Data. Its usage and utility and user consent involved .
Nate Robinson’s health update: Former NBA player faces serious concerns and requires a kidney transplant.
Nate Robinson, a former NBA journeyman and three-time slamdunk contest champion, recently shared a health update that has raised concerns. In 2022, Robinson bravely opened up about his battle with…
The Top Programmatic Advertising Platforms of 2024 for Publishers
Programmatic advertising is the preferred choice for publishers who are in the know. The market has experienced remarkable growth, with a projected ad spend of $271 billion anticipated by 2025 in the US alone.
With the inclusion of top-notch ad templates and ad inventory, programmatic ads enable publishers to optimize user experience and boost user retention. Over time, these metrics directly contribute to increased revenue for publishers.
2024 Adtech Predictions: Overcoming Google’s Cookie Challenge, the Ascendancy of SSPs, and the Transformation of Retail Media
2024 Adtech Predictions: Overcoming Google’s Cookie Challenge, the Ascendancy of SSPs, and the Transformation of Retail Media
As the NFL offseason begins, Rachel Bush, the wife of Jordan Poyer, posts gorgeous photos in swimsuits.
During the NFL off-season, Jordan Poyers’ wife Rachel Bush has been having a great time. The influencer and model posted ten photos of herself in bikinis to Instagram
Nine teams that most need to pick first in the 2024 NFL Draft
It’s rare to find an NFL decision-maker who wouldn’t mind saying it out loud, but certain clubs’ draft selections just have greater significance than others. I made an effort to focus only on the most urgent circumstances, as well as those that included the greatest amount of risk or those with the greatest amount of available funds.
DV 360 Campaign Creation and Set Up – Step by Step Tutorial
In this post we will understand step by step how a campaign is set up under DV 360 to bid for a publishers platform to show advertisements.
DV 360 Insights- Features, Advantages and Limitations.
In this post we discuss the insights of DV 360 platform offered by Google for Demand Side , its advantages as well as its limitations.
DV 360 Demo Video of Features and Functionalities
In this video you will find video of DV 360 features and functionalities video from Google Marketing Platform Channel on YouTube.
Why isn’t Steph Curry participating in the Utah Jazz game?
Steph Curry is classified as unavailable for the Golden State Warriors’ Sunday night matchup at Chase Center against the Utah Jazz. Fans shouldn’t worry, though, as the superstar won’t be gone for an extended period of time.
Update on Karl-Anthony Towns’ injury: the Wolves All-Star’s current condition against the Los Angeles Lakers
In their fourth and final game of the season, the Minnesota Timberwolves will play the Los Angeles Lakers on the road on Sunday without All-Star center Karl-Anthony Towns. Update on…
How to fetch reports in Google Ad Manager( GAM)
Reporting is a very important segment of Google Ad Manager in Programmatic Advertising. If you don’t know how to fetch reports in Google Ad Manager, you will lag far behind in understanding GAM properly and Programmatic Advertising segments properly.
How to Create Tags for Mobile App via Google Ad Manager(GAM) for Publishers.
While it is very easy to generate GPT (Google Publisher Tags) for a Publishers Website or Mobile Web Property. It is difficult to generate Mobile App Tags as it required additional implementation process. It is to be done through android developers link which needs to be integrated later by Mobile App developer team.
LeBron James is shocked by the contentious ruling in the matchup between Paige Bueckers and Caitlin Clark.
The match between Paige Bueckers and Caitlin Clark changed dramatically when they realized that a trip to the women’s NCAA Tournament Finals was on the line. The two superstars who so desperately wanted to lead their respective teams to victory were not even involved in the contentious play. The Hawkeyes’ victory was clinched when Aaliyah Edwards of UConn and Gabbie Marshall of Iowa were both called for offensive fouls.
Why isn’t Luka Doncic participating in the Warriors game tonight? April 5: The most recent injury update for the Mavericks guard
The NBA season is coming to an end, and tonight’s game against the Golden State Warriors will see the Dallas Mavericks without Luka Doncic.
The matchup between the two Western Conference teams tonight will be their last encounter. The Mavs will, however, have to play with a depleted roster.
Trump expects to make $43 million from the largest-ever fundraiser.
At least $43 million is anticipated to be raised at a significant event for Republican presidential contender Donald Trump on Saturday in Florida. The former president is hoping to top off his depleted bank account ahead of his rematch with Democrat Joe Biden.
The Biden campaign raised $187 million in Q1 2024 and more over $90 million in March.
The re-election campaign of US President Joe Biden declared on Saturday that it had raised more than $187 million in the first quarter of 2024—nearly twice as much as it had in the same period the previous year.
The Florida Martini Bar Shooting Left Two Dead and Seven Wounded.
(Reuters) - April 6 Early on Saturday, police said that a shooting at a martini bar in Doral, Florida, left two people dead and seven injured, including a police officer.After…
The Biden-Trump polls in seven battleground states are as follows.
In a repeat of the 2020 election, Biden and Trump both handily emerged as their party’s presumed nominees last month, but they will both have to contend with a protracted and challenging campaign. The outcome of this contest, which is predicted to be extremely close, will probably depend on a few battleground states.
Five NBA teams that can facilitate LeBron James and Bronny James’s tandem play.
LeBron James, the all-time leading scorer in NBA history, is approaching the conclusion of an incredible career. James wants one dream to come true before he hangs up his shoes. Alongside his older son Bronny James, he wants to play. However, it remains to be seen how many teams will be able to assist James Sr. in realizing his objective.
Programmatic Guaranteed Deals, Preferred Deal and PMP Deals under Google Ad Manager
In this video of Programmatic Advertising DashBoard Demo , we will talk about Programmatic Guaranteed Deals, Preferred Deals and Private Market Place Auction Deals in Google Ad Manager Dashboard .We will show how this deals are set up and how these deals are negotiated between Buyers and Sellers via DV ID and GAM ID .
Where does LSU star Angel Reese end up in the 2024 WNBA mock draft?
The WNBA draft is just around the corner — April 15 in New York — and we now have the answers on which key players will be available. This senior class in women’s college basketball is the last to have the option of returning for a fifth year in college via the NCAA’s COVID-19 waiver from the 2020-21 season.
The vast majority of players that we have been projecting for the first round of WNBA mock draft are choosing to turn pro, including Iowa guard Caitlin Clark, who is a lock to be the number one pick and who made her announcement on February 29. This week, forward Angel Reese of LSU and center Kamilla Cardoso of South Carolina both announced their plans to enter the draft.
Multiple Customer Management (MCM): What Is It?
Google MCM, also known as Multiple Customer Management, enables publishers to efficiently sell their ad inventory across AdX marketplace.
In order to prevent asset seizures, Trump posts a $175 million bond in a civil fraud prosecution.
In his New York civil fraud case, Donald Trump secured a $175 million bond on Monday, preventing state officials from seizing assets that may have crippled the former US president's…
The Lakers’ LeBron James: Uncertain about the timing of his retirement, but “I have limited remaining time.”
LeBron James of the Los Angeles Lakers, who tied a career high with nine three-pointers in Sunday’s victory over the Brooklyn Nets, believes his NBA career is “not very long.”
Following Sunday’s victory, James declared, “I’m not gonna play another 21 years, that’s for damn sure,” according to Jovan Buha of The Athletic. “Not too long, though. I’m not sure when that door will close in terms of my retirement, but I’m running out of time.”
Yankees trade for RHP Jake Cousins; White Sox get cash considerations in deal.
On Sunday, the New York Yankees made an announcement regarding the acquisition of Jake Cousins, a right-handed relief pitcher, from the Chicago White Sox.
The White Sox will be provided with monetary compensation as part of the agreement.
Prior to his trade, Cousins, aged 29, had not made an appearance for Chicago during the 2024 season. During his tenure with the Milwaukee Brewers, he recorded a total of nine appearances, resulting in seven strikeouts, 10 walks, and an ERA of 4.82 in 9.1 innings pitched.
Brian O’Keefe has been signed by the Royals to a minor league deal.
On Monday, the Royals made an official announcement regarding the signing of catcher Brian O’Keefe to a minor league contract. Tomorrow, he will be present at Triple-A Omaha. After entering into a minor league agreement with Minnesota, O’Keefe underwent spring training inside the Twins organization. However, he was subsequently released four days later.
Key programmatic advertising trends in 2024 which will act as a guide for future ads.
With the decline of third-party cookies, there are important questions being raised about the future of programmatic advertising, a field that has experienced significant growth in the past two decades.
Programmatic advertising must adapt to changes, but it will continue to be a crucial tool in the world of digital marketing.
The projected programmatic display ad spend in the US is expected to reach $148.8 billion in 2023, showing a 16.5% increase compared to the previous year. Furthermore, it is anticipated to experience a further 13% growth, reaching $168 billion in 2024.
5 Optimal Strategies for Enhancing Marketing Efficiency in Programmatic Advertising
As a market research analyst, this blog will delve into the realm of programmatic advertising best practices. We will explore the effective utilization of audience targeting, integration with analytics data, frequency caps, overlap analysis, and outcome-based bidding. By implementing these strategies, you can enhance the efficiency of your programmatic media campaigns, reducing wastage and maximizing ROI for improved marketing effectiveness.
Indian Railway Reservation Rules – Ticket Reservation Quota & Policy
Indian Railway Reservation Rules – Ticket Reservation Quota & Policy. In this post you will find information about railway reservation, quota
Programmatic Advertising PodCast with Madan Yadav from inMobi
In this 3rd Episode of Programmatic Advertising Podcast we have Madan Yadav, Senior Manager- Supply Partnerships at inMobi
We discuss variety of topics on Ad Tech under this Q&A
NIFTY and Bank Nifty Outlook for next week starting 1st April 2024.
Last week was a shortened trading week with only three sessions, but it was filled with plenty of activity as the index experienced a rapid rebound in just three days. The Nifty came close to reaching the previous all-time high above 22500 on the expiry day and closed just above 22300, recording weekly gains of around 1%.
SSC Junior Engineer Exam (Civil / Electrical / Mechanical) Examination 2024 Apply Online for 966 Post
SSC has released Junior Engineer Examination, 2024 . Eligible candidates can apply online on https://ssc.gov.in/.
DV 360 Important Questions Part-4 in Programmatic Advertising
In this post you will find important questions related to DV 360 .This is part-4 of the important questions of DV 360 series.
2024 NBA Playoffs: 20 players that stand to gain or lose the most from this year’s tournament
2024 NBA Playoffs: 20 players that stand to gain or lose the most from this year’s tournament. The players performance discussed individually.
Although Biden’s reelection campaign is gathering steam, his polling versus Trump remains unconvincing.
According to polls conducted in 2020, Biden routinely outperformed Trump both nationally and in swing states—often by significant margins. However, the polls this time around put Biden in a more…
IPL 2024 final to be held in Chennai on May 26
The IPL 2024 title match, which is scheduled for May 26, will take place at Chepauk, making Chennai the host city for the first IPL final in twelve years. The defending IPL champion Chennai Super Kings call the MA Chidambaram Stadium, often known as the Chepauk, home. The IPL finals were held there in 2011 and 2012.
Display and Video 360(DV 360) important questions (Part-3)
Display and Video 360(DV 360) important questions. In this post of DV 360 important questions part 3 we discuss many important questions.
DV 360 Important Questions in Programmatic Advertising Part 2.
DV 360 Important Questions in Programmatic Advertising (Part 2). In this post we will discuss the second set of important questions of DV 360
Christian Braun, a former Kansas guard, is wearing a Gonzaga jersey.
March Madness is full with heartaches, Cinderella stories, and occasionally amicable bets amongst colleagues.
Guard Christian Braun of the Denver Nuggets showed up for Monday’s game with a Gonzaga Bulldogs jersey. It is assumed that Braun lost a wager with teammate and Bulldogs former player Julian Strawther.
DV 360 Important Questions (Part-1)
In this article of Programmatic Advertising we will discuss 20 important questions of DV 360 which will be useful during interviews.
Digital Marketing and Artificial Intelligence. How AI can optimize the results better?
AI has transformed from a mere concept to a revolutionary tool for digital marketers in the present day. It plays a crucial role in powering personalized ads, predictive analytics, customer experiences, and many other aspects.
In this article, we’ll explore the impact of AI on digital marketing, provide examples of its applications, discuss the challenges involved, and highlight various tools available (not limited to ChatGPT!). Additionally, we’ll discuss the skills required to leverage AI to your advantage.
DV 360 Features
DV360 is made up of five parts that work together to make managing campaigns easier: Campaigns, Audiences, Creatives, Inventory, and Insights. This style makes it easier to provide a faster and more creative digital marketing service. It does this by giving media buyers the tools and data they need to optimize their campaigns effectively.
DV360 Adopts New Video Guidelines from the IAB Tech Lab. What Effect Would That Have On Buyers’ Wants for Video Ads?
In the near future, buyers will have far more access to the video ad inventory that is sold on Google’s network.
As per the news received Google demand-side platform, DV360, has already started using the new video.plcmt field from the IAB Tech Lab in OpenRTB bid requests. Publishers and SSPs classify their material in this field using the new video categorization rules from the Tech Lab.
Generative AI in Marketing
The advent of social media over the past few years has led to a great spike in influencer marketing. With generative AI on the rise, many marketers think this is just the beginning. The article that follows delves into the ways that generative AI is changing influencer marketing.
NBA roundup: Anthony Davis’ big night lifts Lakers over 76ers
For Los Angeles, LeBron James added 20 points, 8 rebounds, and 6 assists. The Lakers won their second straight game thanks to the 14-point combined efforts of D’Angelo Russell, Rui Hachimura, and Austin Reaves.
On Friday, Anthony Davis led the host Los Angeles Lakers to a 101-94 victory over the Philadelphia 76ers with 23 points, 19 rebounds, and four blocked shots.
The College Basketball All-America First Team-The details of the First Team
College basketball delivers an All-America season from a player whose existence in Division I basketball was little more than a whisper a year ago, but it also offers you just…
Holi Special Trains 2024.
Holi is on 26th March 2024.Indian Railways has set up customized train services between several destinations in order to handle the increase in passenger traffic during the 2024 Holi Festival. The following is a list of the special trains offered by different Indian Railway Zones for the Holi Festival in 2024. Indian Railways makes special accommodations for passengers who are going to their hometowns to celebrate the Holi festival with their families in an effort to share the joy of celebrations during this joyous season.
How to Manage Call to Action Ads through Google Ad Manager.
In this video I will show how to mange Call to action Ads through Google Ad Manager Dashboard. It is done via Inventory Rules on Google Ad Manager Dashboard A call to action (CTA) is a marketing term that refers to the next step or the action that the marketer wants the consumer to take.
Calls to action can be as direct, such as a button that says “Buy Now,” or a softer CTA such as “Read More.” In order to make your Ads non-intrusive specially in a transactional Website you can customize the Ad locations on your web pages to restrict Call to Action Ads from appearing.
Highlights of the US Fed Meeting: S&P 500 breaks above 5,200 for the first time, while the FOMC maintains the key lending rate.
On Wednesday, March 20, the US Federal Reserve made the expected announcement that it will maintain interest rates at their current levels following its two-day policy meeting. But before the…
VDO.AI Podcast
In this Podcast of Programmatic Advertising , we have with us is Founder of Ad Tech Company VIDEO.AI VIDEO.AI has good monetization offerings for all Publishing Segments and Variety of Advertising Options available for Advertisers. The Company has a global presence.
Ex-teammate of LeBron James alerts Jake Paul after Mike Tyson posts a video of his tough workout.
Before Jake Paul’s July 20 exhibition boxing battle against Mike Tyson, Patrick Beverley, a current guard for the Milwaukee Bucks and former teammate of LeBron James, gave him a warning. Beverly issued the warning after seeing the horrifying recent training video of Tyson.
Is Steph Curry participating in the LA Lakers game tonight? Most recent injury report (March 16) for the two-time NBA MVP
On Saturday night against the Los Angeles Lakers, Steph Curry is available to play. The star player for the Golden State Warriors will play despite being marked as questionable. When questioned about Curry’s status for the game, Steve Kerr and Curry provided encouraging updates.
Baseball player Shohei Ohtani posts his first image with his new spouse Mamiko Tanaka.
After weeks of conjecture, Japanese baseball sensation Shohei Ohtani has revealed the identity of his new spouse.On Thursday, the Los Angeles Dodgers star posted a picture of former basketball player…
Oppenheimer Review
The 96th Academy Awards showered trophies to one of the most brilliantly made film of 2023 , Oppenheimer. We will provide a detailed review of this film which will justify why it deserved to win big at Oscars.
Google Ad Manager Dashboard Overview
This video is for all Programmatic Advertising and Digital Marketing Aspirants who want to learn about the features of Google Ad Manager Dashboard.
This video is the first video in this series of Google Dashboard Home Page Contents where you will see what is there on Home Page of Google Ad Manager.
It includes Overview, Anomalies, Revenue Report, Bid Count, Losing Bids, Winning Bids, Revenue via Different Programmatic Channels like Programmatic Open Auction , Programmatic Guaranteed , PMP Deals.
Jake Paul emphasizes the unpredictable quality that makes Luka Doncic unique.
The Dallas Mavericks player Luca Doncic has an unpredictable quality that American YouTuber and professional boxer Jake Paul brought to light. During a podcast called The Thanalysis Show, which is hosted by Thanasis Antetokounmpo, a player for the Milwaukee Bucks, Jake brought up Doncic’s in-game habit of responding to the audience during games.
Champions League 2023–24: Real Madrid vs. Manchester City quarterfinal revealed
In the Champions League, Arsenal will play Bayern Munich and Real Madrid will play Manchester City.
Real Madrid, the 14-time champion, will play Manchester City in the Champions League quarterfinals, while Arsenal will play Bayern Munich.
Harry Kane, the captain of England, will lead German team Bayern against the Gunners at Emirates Stadium in the first leg of the match. Meanwhile, Real has faced City, last year’s champion squad, in the knockout stages for the third consecutive year. April 9–10 and April 16–17 are the dates for the first two legs, respectively.
Programmatic Advertising PodCast with Uwais Sheikh
In this Podcast I have with me is Uwais Shaikh. He is a Performance Marketer with Walt Disney.
He has more than 6 Year of Work Experience Programmatic Advertising . He has worked with Big Companies Like Logic Serve Digital, GroupM.
I discuss with him very important Programmatic Advertising Questions from the point of view of a Performance Marketer and what goes in making a Promotional Campaign Click in Terms of Conversions . We discuss Questions such as
Gilbert Arenas and Nick Young Are Called Out by Devin Booker and Patrick Beverley for Ignoring Jalen Green’s Baby Mama.
NBA players Devin Booker and Patrick Beverley denounce Nick Young and Gilbert Arenas for their derogatory comments toward Jalen Green’s partner.
Devin Booker and Patrick Beverley recently criticized former NBA players Nick Young and Gilbert Arenas on Twitter for their derogatory comments about Jalen Green’s girlfriend,
The Curious Case of Programmatic Advertising Revenue Fall in last 7 Months.
While the direct advertising rates have always remained on higher side dur to guaranteed impressions and Roadblocks , the charm of Programmatic Ads was still intact. Come 2022 March, we hear about fall of two large banks in US , Signature Bank and SVB Bank. Why these banks are important? Because many start up Ad Tech Companies like Roku had parked their money in these banks. The sudden fall disrupted the cash flow of these companies, which indirectly affected the Publishers Ad Revenues too.
Important SEO PARAMETERS to Enhance Your Content Reach
SEO or Search Engine Optimization is the method of generating traffic from search engines. The process includes free, organic, editorial and natural results. SEO helps in pushing the site to the top of search engine results. SEO also increases business leads, which in turn results in higher revenue generation. It is a continuous process and should be maintained on a regular basis.
Programmatic Advertising Concepts
In this video we will discuss the Programmatic Advertising Concepts in a summarized way through pictorial and theoretical representations :
Programmatic Advertising Question Series Part 4
Continuing with Programmatic Advertising Questions Series we will discuss the following Questions relevant for Programmatic Advertising Interviews and Enhancing your Knowledge Base about Programmatic Advertising:
Programmatic Advertising Questions Series Part2
In this Video of Programmatic Advertising we will discuss the answers to the following questions :
1.What is viewability?
2. What is the Difference between CPM and eCPM?
3. What’s a viewable ad?
4. What are measurable Impressions?
5. What is Viewable Rate and Measurable Rate?
6. What is a HAR LOG?
7. What is a Charles Session?
8. What is Ad Mediation?
9. What is the Process of Ad Mediation? How does it actually work?
10.What are the Uses of Ad mediation Platform?
11.What Are the Benefits of Ad Mediation?
Google Ad Manager Features
In this Video I will give a walkthrough of Google Ad Manager Features including:
1. Sales
2. Proposals.
3. How to Set Up Programmatic Guaranteed and Preferred Deals.
3. Orders and Line Items Creations for Direct Ads and PG PD Deals.
4. Creatives in Line Items
The Issues of Programmatic Advertising
In this Video we will discuss the important issues of Programmatic Advertising which affects the Ad Delivery, ROI , Budgetary Spend and Future Scope of Promotional Campaigns
Creation of Tags under Google Ad Manager
Ad Units/ Ad tags are important for Publishers and Advertisers which is used for display of Ads in Google Ad Manager on any Publishers Website or App. In Last Video on how to create Google Ad Manager tags for Website we discussed how GPT tags are made for Website . In this Video we will discuss how Ad tags are created for Mobile App Tags (Image tags ).We will tell the procedure step by step for proper clarity and also revise the steps of Mobile App Ad Unit tag Creation and Implementation .
Facing the Global Crisis: The Sad Reality of Child Labor
Child labour remains a significant problem in India. Despite numerous laws and policies intended to prevent it, child labour is still a serious issue in India. There are an estimated 10.1 million child labourers in India, according to the most recent census data, while some estimates indicate that the actual number may be significantly higher.
According to Census 2011 data, there are 10.1 million child labourers in India, 5.6 million of them are boys and 4.5 million of whom are girls. Globally, it is estimated that 152 million children, or nearly one in ten of all children, work as youngsters, including 64 million girls and 88 million boys.
The statistic report of 2017 explains that India is one of the leading countries in Asia as it has 33 million children employed in child labor, that’s why it is a significant problem in India.
Indian Economy and US DEBT DEFAULT CRISIS on US DEBT CEILING of 31.4 Trillion USD .
In the past 15 days, there have been far too many nerve-wracking moments on the global markets. What if the US fails to raise its debt ceiling and stops making debt payments? This is the worry. The US Treasury has been able to keep the country’s finances afloat ever since January 2023, when the maximum amount of USD31.4 trillion in debt that it could issue had been reached. S&P 500 index volatility, a sharp increase in credit default swaps (essentially insurance against all types of debt default), and a further sharpening of political polarization between Democrats and Republicans followed.
The Future of Programmatic Advertising in the AI ERA.
Programmatic Advertising will also not remain untouched by AI and ML . We will discuss how AI and ML may be utilized in Programmatic Advertising to Optimize the Programmatic game. We will discuss some important points related to Role of AI in Programmatic Advertising.
The Emergence of De Dollarization Phenomenon Across the Globe
We are witnessing an unprecedented polycentric trend in Global Economics where the international system of transactions is becoming Multipolar .The De Dollarization is happening in the form of Currency Swap Agreements , Trade in National Currencies without Dollar, Oil and Natural Gas trading in national currencies . The Setting up of Special accounts for internationalizing national currencies and setting up of international financial system.
Google Ad Manager- How to Create New Ad Units and New Ad Unit Tags under Google Ad Manager
In this video we will discuss how to create New Ad Units and Tags under Google Ad Manager. I will show the step by step procedure of creation of New Ad Units and Generation of Ad Unit Specific GPT Tags or Google Publisher Tags which can be sued for display of Programmatic and Direct Ads on a Particular Location of a Publishers Website . We will discuss, what all things are option to be set up by the Publishers while Creation of Ad Unit and Ad Unit Tags .How to activate and how to use the tags in the Header and Body of Web Page for delivery Ads via Ad Unit Tags .
My Life’s Career Conundrum (From School Days to College Days and the Course Jumping Bandwagon)
Maintain proper clarity in choosing your stream of Learning , during student life we have some any diversions it is easy to be carried away. But it is also important to take important career related decisions. If you want to Study Science, Study, If you have affinity in Arts then take Arts. If you are interested in Commerce then take Commerce .Your choices made today will make your career tomorrow in the Field of Engineering, Medicine, Law , CA, CS, MBA etc. Have Clarity of thoughts while deciding on career making choices or consult a career counselor.
Creatives under Order and Line Items in Google Ad Manager.
In This Video of Creatives we will show how Creatives are set under Google Ad Manager Line Items. The Type of Creatives Like Display . HTML, Third Party Tag Creatives , Campaign Manager 360 Tag Creatives , Custom Creatives.
We will also talk about VAST Creatives Type of Vast Creatives including Video, Overlay , Audio Creatives.
We will talk about how the creatives can be uploaded Advertiser Wise , how creatives can be uploaded in Bulk Manner.
We will also talk about Ad Review Center Under Creatives where the Ads which are Prioritized For Review, Already Reviewed and Blocked Ads are Shown. We will show How Ads are blocked which does not follow the standard terms and guidelines of Advertisement made by the Publisher.
How such Ads can be searched via URLs, Images and Screenshots and Can be Blocked Accordingly.
Open Network for Digital Commerce (ONDC).The Future Opportunities and Challenges.
Open Network for Digital Commerce (ONDC) is a government-backed initiative to develop an open and transparent framework for e-commerce in India. ONDC is not a specific platform, but rather a set of open standards and protocols that will allow different e-commerce platforms to interoperate with each other. This will create a more competitive and efficient e-commerce market, benefiting both consumers and businesses.
Logical Reasoning for CUET and SSC Number Series Part 1 .
In this Video we will Discuss Logical Reasoning Number Series Question of various types from Simple to Complex to Tough levels . These type of Questions are a must for CUET Exam aspirants and SSC Exam Aspirants.Please watch and Practice Such Questions on Logical Reasoning and for other Education and Technology Related Content Please visit my channel @gigconnects926 and website www.gigconnects.in .
Programmatic Advertising Demo in Google Ad Manager- Orders and Line Items .
Order and Line items are an essential component of Programmatic Advertising .In this video i will show how an order is created and how a line item is made. Essential Features under Orders as well as Line items.
A day With Nilendu Vatsyayan, Lawyer Supreme Court and High Court of Delhi.
In this Podcast series we have Nilendu Vatsyayan as an eminent Law Personality ,a Practicing Lawyer of Supreme Court of India and High Court of Delhi. His journey from a small town in Ara Bihar his School Life, College Life. His Life in Banaras Hindu University as a Law Students. The initial practice years after passing out llb. Career and Scope in Law .The threat of Chat GPT in law Sector .Lesson for Youths of Bihar and UP .Importance of knowledge and skills in Life .
Google Ad Manager Dashboard Demo of Programmatic Guaranteed Deals , Preferred Deals and Private Market Place Auction Deals in Programmatic Advertising .
In this video we will learn about How Programmatic Guaranteed Deals, Preferred Deals and Private Market Place Auction Deals are setup and finalized under Google Ad Manager .You will learn about the features of PG Deals , Preferred Deals and PMP Deals . The Basic Difference between PG Deals and Preferred Deals and Private Market Place Auction Deals .
The world of Tennis has come a long way from the 1100s to Novak Djokovic
It all started in 12th-century France where guys used to play with balls throwing at each other using their hands. Today that one single odd game between two boys turned out to be an international game at Wimbledon where players battled against each other in huge stadiums. Those stadiums are packed with thousands and thousands of spectators who love Lawn Tennis.
West Bengal: The world is a book and traveling is like reading the book
West Bengal is a place where there are multiple places to visit. If you are looking forward to traveling in places that are not so crowded yet are worth visiting then go for some exclusive tourist spots in West Bengal.
The Most Underrated Travel Destinations to Visit in 2024
Traveling to popular destinations can be exciting, but sometimes the best adventures are found in the lesser-known destinations. The world is full of hidden gems, waiting to be discovered. In this blog, we’ll explore some of the most underrated travel destinations to visit in 2023.
The Rise of Young Players in IPL 2023
The Indian Premier League (IPL) is one of the most popular T20 leagues in the world, featuring top international and domestic players. However, in recent years, the league has also become a platform for young Indian players to showcase their talent and make a name for themselves. With the 2023 IPL season in full swing, let’s take a closer look at the rise of young players in IPL 2023.
Saudi Arabia’s Public Investment Fund took over Newcastle United Football Club.
It is all about which country is taking over which football club. You will like to know that in the world of sports South Arabia’s Investment Fund has taken over the Newcastle United Football Club. Originally it was dated back to April 2020, but the collaboration was put off due to the COVID pandemic and lockdown.
The devilish side of global inflation due to the US currency notes.
Inflation in the United States of America has hit a four-decade high this time which is a massive record during the COVID pandemic. Unfortunately, the lower-income group has suffered the most. Let’s not go to the homeless people in Skid Row in Los Angeles who are nowhere near buying below-the-normal kinds of stuff to survive this massive inflation.
The Future of IoT(Internet of Things) and its Role in Smart Homes and Cities.
The Internet of Things(IoT) is a revolutionary technology that connects devices to the Internet, allowing them to send and receive data. IoT is changing the way we live and work, and it has the potential to transform the world we live in. In this blog, we will discuss the future of IoT and its role in smart homes and cities.
IPL Cricket Matches So far. Who is at the TOP and Who is at the BOTTOM of IPL Points Table.
The List of IPL Team in Descending Order (From Top to Bottom) by Total Matches Played, Matches Won, Matches Lost, Matches Drawn , No Result and NRR and Overall Points is mentioned in the List Below
Ask DISHA Chatbot-An AI Base Chatbot Service on IRCTC and Indian Railways powered by CoRover in the Era of Artificial Intelligence and ChatGPT.
AskDISHA (Digital Interaction to Seek Help Anytime) is an Artificial Intelligence and Machine Learning Based ChatBot powered by CoRover, which answers queries pertaining to various services offered by IRCTC and even help users perform various transactions like booking Railway Tickets .
The Importance of SiteMap in SEO and a Website.
Sitemaps health search engines successfully crawl your Website by making it easier to find all the sites pages and links. A sitemap is not a compulsory requirement for a Website but it helps in improving Search Engine Optimization (SEO).
The Future of Programmatic Advertising-Challenges and Opportunities
Globally , the Publishers as Well as the Advertisers are Facing a very tough time on account of Recession and Global Bank Crashes Like SVB , were Ad Start Ups Like Roku and BuzzFeed had parked their funds. Ad Rates were comparably much lower (almost 20 points) in the Month of March 2023 than it was in the Month of February
Top 20 Words to Add in Your Vocabulary in Alphabet Series A Part 6
A Good Vocabulary is the Backbone of your Language used in Writing and Speaking English. We continue the series in Alphabet A.
Why Every Indian must have one Health Insurance for Medical Emergencies.
India is the Second Most Populated Country of the World with more than 1.4 Billion Population. The Global Economic Growth will be led by Countries Like India and China in the coming time .This is because Indian Population is quite young . But do you know how many Indians are worried and concerned about having Health Insurance ? It is only 0.4 Percent of total Population which accounts to approximately 50-60 lacs people having a Health Insurance. It is less than China having 0.7 % and USA having 4.1% Population Medically insured. So , it is an alarming fact for a Country Like India which will write the great growth story of the world not having a Population adequately covered with Health Insurance Benefits .
Digital Loans in the Era of FinTech and the Challenges of Loan Recovery.
The Consumer Based Economic Segment is currently going through a very tumultuous phase. All types of Banking and Non Banking Financial Institutions are trying to bank upon the same segment. The Uber Rich Indian Population which buys rich items and pays timely is not an issue for Lenders. However, the low income group who struggles to barely meet the basic ends, Micro Lending Comes into Picture. For the low income group buying Bikes and Smart Phones is a necessity for these groups to carry out their daily work. Challenge starts when these low income group default on these Micro Loans.
IPL MATCH 4- Rajasthan Royals (RR) Vs Sun Risers Hyderabad (SRH)
Rajasthan Royals- 203/5 (20)
Sunrisers Hyderabad-131/8 (20)
RR WON BY 72 RUNS
IPL MATCH 3- Lucknow Super Giants (LSG) Vs Delhi Capitals (DC)
Lucknow Super Giants (LSG)-193/6
Delhi Capitals (DC)-143/9
LSG Won by 50 Runs
IPL 2023 Match 2-Punjab Kings Vs Kolkata Knight Riders (1st April-2023)
Punjab Kings – 191/5
Kolkata Knight Riders – 146/7 in 16 Overs
Kolkata Knight Riders Won by 7 Runs by DLS Method
IPL 2023 Match 1-Chennai Super Kings Vs Gujarat Titans (31st March 2023)
Chennai Super Kings – 178/7
Gujarat Titans- 182/5
Gujarat Titans Won by 5 Wickets
Indian States, Union Territories and their Capitals
Lets Learn about Indian States and Union Territories and the Capitals of Indian States. During Childhood we used to mug up states and Capitals lets re inculcate this habit by going through the list.
Google Top 20 Free Certifications you must do in 2024.
the Field of Analytics , Marketing, Advertising, Programmatic Advertising is a must for professional from Digital World.
NPCI adds UPI Payment for Credit Cards
Interchange fees are levied on merchant which varies from 0.5 to 1.1 percent when customers process such transactions. Example – When a customer Pays via QR Code Scanner UPI to a Shop of transaction valuing INR 2100, the Merchant will bear the interchange fee .
National Payment Corporation of Indian enables Credit Card Transaction on UPI Platform.
NPCI has allowed Credit Card Transactions on UPI Platform which was not enabled on Credit Card till date .Only Net Banking and Debit Card were the mode of transactions for UPI Platform.
Programmatic Advertising Concepts Part 4- Demand Side Platform:
A Demand Side Platform is a Programmatic Advertising Solution which automates and facilitates the buying of various types of Ad Inventories like Search Ads, Video Ads ,Display Ads by Advertisers and Ad Agencies .
Top 20 Words to Add in Your Vocabulary stating with Alphabet A Part -4:
A Good Vocabulary is the base of having good reading and writing skills. It helps you in comprehending the passage section well in competitive Exam Like CAT and MAT. It will also help you make your way in much coveted Indian Institute of Management.
Frequent Heart Attacks in Young Indian Population. Why , What and How to Prevent such Heart Attacks.
After Covid 19 Pandemic disrupted our lives , we have seen a sudden increase of cases of Heart Attack and Cardiac Arrests Among Indians.
It is important to understand the causes behind such sudden Heart and Cardiac Arrests and how we can prevent such attacks in Future.
On every alternate day there is a News Item, 24 Year Old Bride Dies during VarMala Ceremony. 40 Year Old Fit Actor of Big Boss Fame, Siddharth Shukla Dies of Hear Attack. 35 Year Old GYM trainer dies of Hear Attack
Programmatic Advertising Concepts Part 3 – Supply Side Platform (SSP)
What is a Supply Side Platform? Supply Side Platform is an automated solution service where the owner of Websites and Mobile Apps or Publishers can sell their Ad Inventories, Manage the Pricing of those Ad Inventories and Monetize the Ad Locations.
Finance Bill 2023.Know the Amendments ..
The Finance Bill 2023 Was Tabled in Parliament by India’s Finance Minister Smt. Niramla Sitharaman on 24th March 2023.Here are the Key Amendments passed in the Finance Bill.
Chief Ministers of Indian States and Union Territories.
Its time to Brush up your knowledge of Chief Ministers of Indian States. The List of Indian Chief Ministers is mentioned in the List Below:
Top 20 Words in Alphabet A Series Part -4
Continuing the Vocabulary Series , here is the List of Top 20 Words in Alphabet Series A Part 4 .
The List of Batsmen with maximum scored Runs in Indian Premier League (IPL) History till date.
Indian Premier League Season is the most awaited Cricket league season of the World managed by Board of Control for Cricket in India .
IPL is known for High Score records broken daily by the Top Batsmen of the world who are part of different franchise in the League.
Hindenburg New Report has made its Targets on Ex Twitter CEO Payment Firm Block
The adverse affect of the report published By Hindenburg is how much disastrous for Hindenburg that only time will tell .However, the investors who are deeply invested in BLock need to do their Homework cautiously to chart future plan for this looming impending CRISIS.
The Importance of Proper Sleep and its effect on your Endurance , Lifestyle and overall Personality.
What happened during adulthood? Why we suddenly started sleeping late, eating late an waking up late. This is basic principle that if you will sleep late , you will wake up late which badly affects the Body Metabolism too.
The Concepts of Programmatic Advertising Part-2.
For Sellers via SSP and Ad Exchanges Real Time Bidding Helps in Dynamic Ad Allocation of Premium Ad Inventories , Non Premium Ad Inventories and Remnant Ad Inventories on real time basis. It helps in managing the revenue of Ad Inventories , the unfilled impression’s are reduced which helps in reduction of billing and proper utilization of Ad Locations available as per the requirement, bids and importance from Advertiser point of view
Top 20 Words to Add in Your Vocabulary Starting with Alphabet A Series 3
Words add fuel to your thoughts when you are reading and writing something. If You are reading an article in a Reputed Newspaper like Times of India it is very important to have grasp over vocabulary.
The Concepts of Programmatic Advertising-Part 1.
Programmatic Advertising is a fancy Term in Digital Marketing which needs to be understood properly in technical terms. Hence I am starting a series of Programmatic Advertising Concepts and Processes which which will elaborate the concepts, components and the process of Programmatic Advertising in Detail.
The Impact of Banks Collapse in US on India, Indian Economy and Indian Banking Sector.
How Indian Economy will be affected by Bank Falls In United States? If United States economy is in Trouble then understand that your India Exports will reduce to United States as they will reduce their imports from India .Vice Versa the imports will become costly due to bad condition of US Economy. This will only increase inflation in India which is still very high as per the standards set by Reserve Bank of India
UBS Bank Set to Acquire Credit Suisse for 3.25 Billion $.
Credit Suisse Bank will be probably be saved after UBS Bank acquisition of the Famous Bank for nearly 3.25 Billion $.Credit Suisse Bank has remained in doldrums for nearly more than 2 Years. The stock prices of the Bank has plunged to all time low due to the internal turbulence .
Top 20 Words in Alphabet A Series -2.
So I will share again the next top 20 Words in Alphabet A Series , which will increase your vocabulary by significant strength.
The List of of Top 20 Words in Alphabet A Series -2 is given below:
CHAT GPT-3 Vs GPT-4.What makes GPT-4 different from CHAT GPT.
In Other Words We Can Say Chat GPT-3 and Chat GPT -4 are just advanced versions of Open-AI which make processing of any kind of complex query faster and easier and much more pertinent than previous launched versions.
Know Your Council of Minsters in Union Cabinet under Government of India.
We used to learn the name and portfolio of Minister in Indian Cabinet when we were in Class 1st o 5th to increase our general knowledge and awareness. Nowadays in the era of Mobiles and Reels and YouTube videos we rarely pay heed to who is handling what portfolio under Indian Cabinet.
In Order to sharpen your General Awareness Acumen it is important that you should know the list of Ministers under Indian Cabinet.
Top 20 Words to add in Your Vocabulary starting with Alphabet A(Series-1)
English Communication , reading and writing skills are very much required in order to compete in Exams Like Comman Aptitude Test (CAT), Management Aptitude Test (MAT), Hotel Management Exams for IHM , National Institute of Fashion Technology Exams , Comman University Entrance Exams, CLAT .A good vocabulary helps you comprehend well for all type of comprehensions and passages .
Current Political Scenario and Future Political Outlook of India and the States
The ERA of NARENDRA MODI- India got MODIFIED after Narendra Modi the Chief Minister of Gujarat came to Power and till BJP remains in Power and Narendra Modi remains the PM. He has taken good steps like Unified Payment Interface (UPI) for cashless payment, GST Implementation .In 2024 he is again expected to come back to Power with Full Majority .BJP future looks bright and they will remain in Power for another 10 Years minimum till the Peoples Mandate and Mood changes.
The Night Manager Part 1 Review on Disney HotStar
The Story Background starts from Bangladesh where an Ex Defence Officer (Aditya Roy Kapoor) works as Night Manager in a Five Star Hotel. Bangladesh is suffering from Rohingya Refugee Crisis and there is revolt and resentment among the civilians because of that.
SVB and Signature Bank Collapse and the Ripple Effect on Advertising Industry
The Collapse of SVB Bank and Signature Bank has affected Publishers, Advertisers and Ad Agencies across US. While Publishers are getting paid early by Ad Tech companies to maintain faith of liquidity , there are many tech companies focused on Ads who are finding this situation difficult.
How I Ran Full Marathon for the First Time .
Maximum Distance to run before a Marathon- Ideally if you are preparing for a Marathon , you should run atleast two 30 Kilometers long runs before you actually participate in Full Marathon. If you have not managed to do so atleast run three 20 Kilometers run before actual race.
How Running for 3 Days in a Week can Change your Fitness Levels and Lifestyle.
For a beginner 15 Minutes of Run/Jog Followed by some stretching exercises shall be the norm for at least two months until the person gains endurance to increase the distance and timing further. Remember Running is a Long Term Process , it cannot be hastened to give immediate results which will only lead to injuries. For injury free running its better to increase mileage gradually as you gain endurance.
Delhi to Bombay Train Trip Via Rajdhani Express
So Lets Talk about the Planning of How to go to Bombay First from Delhi. The Best Way to reach Bombay from Delhi by Train is Book Ticket in Rajdhani Express from NDLS to BCT via IRCTC Website or IRCTC Rail Connect Mobile APP.
CLASS WEB SERIES REVIEW (NETFLIX)
The Story Central Character is Suhani, the Rich Spoilt Daughter of Ahuja, who got involved in MMS Scandal spread by a person whom she met online. She is a regular drug user who remains mostly disturbed due to her Parents behavior and his Brother Behavior.
PROGRAMMATIC ADVERTSING in DIGITAL MARKETING.
Digital Marketing Professional who don’t have any hands on experience in operating Programmatic Advertising Tools like Google Ad Manager for Website Owners/ Publishers who form part of SSP (Supply Side Platform) and Display and Visual 360 (DV360) for Advertisers who form part of Demand Side Platform.
CHAT GPT Will it Change our Way of Working??
The Future doesn’t lie in AI Replacing Human Work but future lies in Artificial Intelligence and Human Intelligence working in tandem for the betterment of Humans and the Society.
Comparative Analysis: DV360 vs. The Trade Desk (DSP Features)
1) Identity & Audience Foundations DV360 Deep native links to GA4, CM360/Floodlight and Ads Data Hub (ADH) let you build/port audiences and optimize to Analytics/ Floodlight conversions with automated or…
Automation and AI in AdTech and Programmatic Advertising: Challenges and Opportunities
Introduction The advertising technology (AdTech) industry has undergone a massive transformation with the rise of programmatic advertising, where AI-driven automation optimizes ad buying in real time. The integration of Artificial…
The Complete Guide to Payment Aggregators: Flows, APIs, Fraud Detection, and Settlement
Table of Contents Introduction to Payment Aggregators (PAs) End-to-End Transaction Flow Technical Architecture of a Payment Gateway API Integration Between Merchant and PA Bank and Card Network Partnerships Fraud Detection…
Why Pursuing an LLM from a Tier 3 NLS College is a Poor Choice Compared to Top NLUs like NLSIU Bangalore, NALSAR Hyderabad, WBNUJS Kolkata, or NLIU Bhopal
Pursuing a Master of Laws (LLM) is a significant decision for law graduates aiming to specialize, deepen their legal expertise, or transition into academia or high-level legal practice. In India,…
Gigico AI: Revolutionizing Ad Tech and Disrupting Demand-Side Platforms
Gigico AI: Revolutionizing Ad Tech and Disrupting Demand-Side Platforms The advertising technology (Ad Tech) industry is undergoing a seismic shift, driven by the rapid adoption of artificial intelligence (AI) and…
Amazon’s Prime Video Introduces Private Auctions: A Shift Away from Fixed CPMs in CTV Advertising
Amazon Prime Video’s private auctions are shaking up CTV advertising by moving away from fixed CPMs to dynamic, real-time bidding. This new deal structure offers advertisers up to 20% cost savings, greater flexibility, and access to premium inventory, bringing CTV closer to programmatic efficiency. Learn how this shift could redefine ad buying in the streaming era.
DV 360 Targeting and audience strategies important questions with answers
1. What are the audience targeting options in DV360? DV360 offers a wide range of audience targeting options to reach specific users: First-Party Audiences: Data from your own sources (e.g.,…
The Global Competition Between Connected TV (CTV) Demand via Display & Video 360 (DV360) and The Trade Desk (TTD): A Deep Dive into Platforms, Pros, Cons, and the Future of CTV Advertising
Connected TV (CTV) advertising has emerged as a powerhouse in the digital advertising ecosystem, bridging the gap between traditional TV's mass reach and digital's precise targeting. As consumer behavior shifts…
Top 200 Questions Related to Campaign Manager 360 (CM360)
This comprehensive guide answers the top 200 Campaign Manager 360 (CM360) questions every digital marketer needs to know. Covering everything from basic setup to advanced troubleshooting, Floodlight configuration, reporting discrepancies, and API integrations, you’ll find solutions to all your CM360 challenges. Whether you’re troubleshooting tracking issues, optimizing campaigns, or preparing for certification, this ultimate CM360 FAQ collection serves as your complete reference for mastering Google’s enterprise ad server
DV 360 campaign creation and management question and answers focusing on building, launching, and managing campaigns.
41. How do you create a new campaign in DV360? Log into your DV360 account via the Google Marketing Platform. Navigate to the Campaigns tab in the left menu and…